Saturday, January 25, 2020

Cultural Changes Of The 1960s And 1970s

Cultural Changes Of The 1960s And 1970s In the 1960s Americans started to question the Americas culture of materialism, consumerism and Political norms. In their quest into seeking a better world, they used music, politics and unconventional lifestyle bequeathing a new way of life that was referred to as the new counter culture. The 1960s were a period of protest and reforms as young American demonstrated against the Vietnam War, the African Americans demanded civil rights and the women were advocating for gender equality1. The hero, therefore, was that person who helped others especially in achieving these. Americans faced many issues that ranged from arms race, the civil rights movement, the Vietnam War and to liberty issues that pertained to drug use and sexual orientations. This new culture incorporated the notions of peace, love and unity as well as the ideas of religion, the mystic world as well as usage of drugs to expand one understanding of his self-awareness. This movement contributed to the great changes that af fected America as the youth were courageous enough to challenge the established authorities, were advocating for more social tolerance as the peoples perception of matters that concerned gender marriage, environment and children rights slowly changed. A good number of the youths escaped from the problems of the cities like crime and drug abuse to find refuge in the countryside where they forged new lifestyles that emphasised a common political ideology and were faced with spiritual reawakening to indulge in new spiritual encounters that favoured the peace of mind e.g. the Yoga and meditation. Many Americans were under fear of the nuclear holocaust. The shock of the Vietnam War and the prejudices of the racial injustice were aggravated by the culture of materialism and consumerism a resultant of the brute capitalism. To counter all these, the youths engaged at sit-in at schools, colleges, churches, hotels and other facilities. These youths were inspired by leaders such as John F Kennedy, Martin Luther king among others that acted as the political ring leaders2. A group of democratic politicians and activist that advocated for improved welfare used the expansion of the welfare state in California to reach out to the partys electoral coalition hence setting the preliminary stage of the partys identity politics of the 1970s and beyond. Thus the youth had to change their appearance and character to suit whatever they were advocating for. These were done through clothes, musical lyrics and the expressions of the arts that were used to explicitly articulate and advocate for these changes that concerned matters of free speech, liberty and political reforms; phenomenas were not new to the American society as they are the basis for the American state. Music was used as a force of change to alter peoples thoughts and action. It brought about a culture change that was based on the hip hop culture. The fashion was not left behind as the men drew on crew cuts and the women had bouffant hairstyles. By the middle of the 60s, the women were wearing miniskirts and hot pants that were worn with the go-go boots that revealed the legs while the body wear revealed the body curves of women as their hair was made either short or tall and thin. The culture ended the idea of making women second class citizens. All this advocating was not in vain as the period of change came in the 1970s where the social experiments were tried out leading to change and partly showed what the Americans would be like in the 1980s. In the 1970s the state of America ended its involvement in the Vietnam War and the civil and women rights movement attained many of the goals that they were advocating for. The economy at this time was hit by a very hard recession (the cyclic nature of a capitalistic economy) that saw high-interest rates and inflation. The repercussion was felt in the whole world leading to a drop in the supply of oil resulting into an acute shortage of the product. The liberal democrats who were i n power for most of the 1960s lost in the 1970s to a conservative politician Richard Nixon where he was forced to resign during the Watergate scandal3. Gerald Ford the vice president came in but lost later. Carter who replaced him was also voted out as a result of his failure to improve the economy. These changes of the 1970s affected the pop culture, education and politics around America. In the film, radio and television industry, a popular program of the time was named All in the Family that was a factory worker who disliked black people and vehemently opposed women rights. But its his family that slowly made him change his ways and accept the difference of the Americas social fabric. Other programs helped Americas to escape from the problems afflicting them by depicting a utopian happy life e.g. happy days and the Threes company the message was also similar in the music industry. The folk music was much appreciated in the 1960s as it concerned the social problems4. With the advent of the 1970s different groups started to play hard rock and punk music. The reforms also led to a change in the education system as a lot of people were disinterested in furthering their education after college since they were busy advocating for social and political reforms5. The war in Vietnam had also bogged them down with the view that more education led to increased inequality. In the mid-1970s though, the need to make more money led to many Americans going for higher education as it had become acceptable and higher education provided the skills that were needed for this. In the 60s and 70 they were acting in a collective manner and after achieving many of their goals the focus shifted to making money and living a life that they had long desired. A sign of becoming more concerned with their personal life. This new counterculture ended the idea of making political decisions that people do not support and made the environment a priority for the government and the s tate of America in general6. Notes. 1. Bruce J. Schulman and Julian E. Zelizer, conservative in the Rightward bound: making America 1970s. (Harvard: Harvard University Press, 2008), 7. 2. General Publishing Group, Of the people: the 200-year history of the Democratic Party. (Santa Monica: General Pub. Group, 1992), 140-160. 3. Rodney P. Carlisle, America in revolt during the 1960s and 1970s. (ABC-CLIO, 2007) 62-96. 4. Rodney, America in revolt during the 1960s and 1970s, 179. 5. General Publishing Group, Of the people: the 200-year history of the Democratic Party, 102-104. 6. Bruce and Zelizer, conservative in the Rightward bound: making America 1970s, 200-230

Friday, January 17, 2020

Poverty in Canada or USA

During the period between 1929 and 1953, the United States occupational pay ratios and earning inequality is declined, mainly across World War II (Ober 1948, Phelps Brown 1977, Williamson and Lindert 1980, Goldin and Margo 1922b). The evidence showed that the condition of income inequality was occurrence in that period. Moreover, the problem of income inequality is declined. But, the problem of income inequality is existed. The government cannot spread the income distibution evenly. Many reasons obstructed the income distribution evenly. In my discussion, I concentrate to explain five reasons to influence the income distribution in the United States in the 20th century. Changing in social norms is related to the income distributions. Many people think that women represented a cheaper alternative for employers. Their jobs were viewed as temporary to be abandoned in favor of marriage and a home. High turnover combined with a large pool of replacements in any occupation will tend to depress wages, but it also means there is no incentive to provide career opportunities or invest much effort to train persons for more responsibility. Consequently, women tended to fill the more specialized and lower-paying work, while men moved into the new office manager roles. The fact is that clerical, service, and sales work does not yield significant financial returns to people with more formal education or longer work experience (Bibb & Form, 1977). In large part, this is because most of these are low ceiling careers, lacking in meaningful promotion opportunities for higher paying positions. The jobs have been filled advantageous position by one sex or the other. The point is strongly influencing the income distributions. The point of the unionization is related to the income distributions. Unions have improved wages and benefits, increased job security, and protected workers from discriminatory managerial decisions. Male workers are more likely to be members of trade unions, thus enjoying the advantages of collective bargaining for wages and earning more than women (Flaherty & Caniglia, 1992). Overall, women are about half as likely to be union members as men. Rinehart wrote, ? Â § This accommodation to capitalist power was formalized in what is known as the post ? V World War II compromise forged in the midst of the intense class struggles of the 1940s. This settlement between labor, big capital, and the state featured the establishment of a new industrial relations system and stipulated a set of trade ? V off. Unions were legally recognized and accorded organizational security.? (P. 184) Changing in the education level of the population is related to the income distribution. In the U. S, the financial return to a university or college degree also declined during the 1970s. One explanation of this phenomenon was the substantial increase the proportion of the population going to university, particularly the entry into the labor force of the ? Baby-Boom? generation during the 1970s (Welch 1979). Freeman (1976, 1980) argued that the demand for educated workers also declined, so that not all of the change in relative earnings could be attributed to temporary developments on the supply side. Dooley (1986) concluded that the entry of the large baby? Vboom cohort during this period did lower earnings growth for this group, but that this demographic effect could not account for the observed harrowing of earnings differentials by level of education. Dooley? s results thus suggest that demand ? V side forces may also have played a role. Changing in the age structure of the population is related to the income distribution. The shapes of the earning streams reflect the main key factors which is earnings increase with age but at a decreasing rate. This concave shape reflects the fact that individuals generally continue to make human capital investments in the form of on-the-job training and work experience once they have entered the labor force. This job experience adds more to their productivity and earning s early in their careers due to diminishing returns to experience. However, to the extent that education increases productivity, individuals with the same amount of work experience but more education will earn more, perhaps substantially more. Migration is related to the income distribution. Economic theory predicts that the forces of competition would serve to reduce pure regional wage differentials so that they reflect compensating differences, short-run adjustments, or noncompetitive factors. Those forces of competition were the movement of capital from high- to low-wage areas, and the movement of labor from low- to high-wage areas. Empirical evidence tends to verify the implications of migration as a human capital decision. In a recent study, Osberg, Gordon, and Lin (1994) explore the determinants of interregional and interindustry mobility of individuals in the Maritimes. Using the 1986-87 LMAS, they find that younger individuals and those with higher expected wage gains are more likely to migrate. As well, the process of migration tends to reduce the regional disparities that induce the migration decision. In conclusion, the five reasons are influence the income distribution in the United States in the 20th century. The social norms show that the income inequality is happened between men and women. The unionization shows that the unions have a power to improve the wages and benefits for their members. In this situation, the income inequality is happened between union? s members and non-unions members. Although the demand for education workers was declined, education people still earn more than the uneducated people do because they have an expertise knowledge and experience. Migration is benefits for the young individuals. They can have a chance to prove themselves. Therefore, the movement of migration decreases the regional disparities.

Thursday, January 9, 2020

The Global Human Rights System - 1587 Words

The human rights system has been created by both top-down and bottom-up dynamics, by the relationship between the global and the local. Discuss. The global human rights system has undoubtably been produced and sustained by both top-down and bottom-up dynamics which operate on global and local scales. It is because of these polar hierarchic systems that human rights violations against individuals and groups at a local level can be recognised and understood globally and acted on consequently using the appropriate channels. Despite being beneficial in this way, both top-down and bottom-up approaches are also fundamentally flawed in some of the ways they spread information and enforce strategies for the protection of victims from human rights†¦show more content†¦The way in which top-down and and bottom-up approaches engage with and parallel to one another in their attempt to investigate human rights offence allegations and protect or provide relief for victims makes clear the advantages and disadvantages of both approaches. A top-down approach to human rights in which, ideally, regulations are decided upon at an intern ational level and then implemented on a local level is essentially doomed to fail, at least in certain parts of the world. The fundamental reasons for this are the following; these regulations are usually in the form of formal law and will not be fully comprehended and practised in many parts of the world as they rely on a properly functioning and uncorrupt legal system to be in place; the values imposed by the human rights declared as equal for everyone may not concur with the beliefs of dominating cultural and political parties within certain communities; lastly as aforementioned, universally applying one human rights model to exceedingly diverse cultural communities on a global scale is inevitably problematic in its realisation(Ife, 2009, pp.131). The most beneficial elements of a top-down approach are essentially those that fuel its agenda; capital, mobility and the autonomy to make decisions that govern populations on an international scale. Bottom-up movements, otherwise known asShow MoreRelatedThe Battle for Human Rights in Ethical and Global Politics1135 Words   |  4 Pages Human rights are a strong point of contention in the context of ethics and global politics. This is due to the vast diversity of perspectives that exist within the international world system – which makes it increasingly to difficult to define a truly global conception of human rights today. At the core of human rights perspectives is the suggestion that there should be a ‘basic’ notion of universal human rights. However, this is widely contested. In this essay I will critically interpret the notionRead MoreThe International Human Rights Regime Has Its Weaknesses And Flaws1093 Words   |  5 PagesChadha HR Final Exam The question that states that the international human rights regime does not have a hard enforcement mechanism and until there are serious consequences to violations, states won’t comply with human rights is a topic I happen to disagree with. I realize the international human rights regime has its weaknesses and flaws. However, these weaknesses are due to inescapable aspects of our disordered global society, especially the principle of state sovereignty. At the end of WorldRead MoreThe World Trade Organization ( Wto ) And Multilateral Trading System1610 Words   |  7 Pagesand the multilateral trading system it supports to be essential for advancing global development objectives. This essay will critically examine the objectives of the WTO and explain how the organisation aims to advance development globally. The essay will explore the significance of trade in the politics of development and how the WTO is central to that agenda. Understanding how the WTO is designed to o perate will provide insight into why some believe that such a system is essential to developmentRead More`` Veronique Zanetti `` : A Justice Theorists Who s The Global Scale1048 Words   |  5 Pagesessay Global Justice: Is Interventionism Desirable? was include in Thomas Pogge’s collection of justice theory. Zanetti understood there was a problem with how humanitarian intervention is justified on the global scale. Her work is a direct response to the 1994 European Parliament resolution that explored a right to revolution. The parliament describes humanitarian intervention â€Å"â€Å"as the protection, including the threat or use of force, by a state or group of states of the basic human rights of personsRead MorePolitical And Media Systems And Ownership Practices855 Words   |  4 Pagestransnational news sphere, as well as the journalistic practices that are outside of Western media domains with issues of global importance becoming more salient than ever. These ideas h ave been explored through the readings as both papers describe certain characteristics of both political and media systems and ownership practices of news organizations to gain insight into the implications of â€Å"global† journalism. Whilst Hellman and Reigert focus on conceptualizing the transnational news sphere, Chakravartty andRead MoreA Short Note On Constructivism And International Institutions920 Words   |  4 Pagesgoods and ideas throughout the world, the twentieth century saw the beginnings of true globalization and with it the birth of many international institutions. From organizations and documented agreements to global norms for state interaction, these institutions have changed the face of global politics and drawn analysis from all over the theoretical spectrum. Liberal theorists tend to hail international institutions as paving the way towards a lasting international peace, while realists attest thatRead MoreHuman Trafficking- The Escalating Global Violat ion of Human Rights1355 Words   |  6 PagesHuman Trafficking- The Escalating Global Violation of Human Rights Human Trafficking is a serious Global matter that violates a multitude of the Human Rights articles outline in The Universal Declarations of Human Rights. Thousands of individuals are subjects of Human Trafficking every year; the perpetrators of this crime do not discriminate, targeting men, women, the young and the old all over the world. Human Trafficking is indeed a Global issue, occurring in nearly every country on the planetRead MoreGlobal Payments, Inc. Has Been In The Merchant Processing1616 Words   |  7 PagesGlobal Payments, Inc. has been in the merchant processing and acquiring business for over 40 years and has been the leader in the US market since the 1960’s, when its former parent company, National Data Corporation (NDC), pioneered electronic processing. In 2001 Global Payments, Inc. spun off from NDC, and went public as its own entity. Global Payments, Inc. (GPN) offers payment processing and consumer money transfer services around the world. The Merchant Se rvices segment provides credit and debitRead MoreWhat Does The U.s. Spend On The Military Every Year?1242 Words   |  5 Pageswould believe it. 13. What does the U.S. spend on the military every year? Within the federal budget, the military receives 45% of all money that is allocated to the budget. Specifically, that is $1,300 billion. 14. What is the Global Peace Network? The Global Peace Network is an organization dedicated to contributing to a sustainable, hopeful and progressive future for those most impoverished in the world through the development of health care and the provision of education. They work withRead MoreDichotomy Of Universalism And Relativism841 Words   |  4 PagesUniversalism and Relativism â€Å"A global citizen is someone who identifies with being part of an emerging world community and whose actions contribute to building this community’s values and practices.† According to Global Citizens Initiative, a nonprofit global social enterprise, this is what it means to be a global citizen. It is necessary to understand the defining factors of a global citizen in order to understand Johansson Dahre’s quarrels about the human rights discussion. Dahre argues that there

Wednesday, January 1, 2020

Understanding Matrix Structures - 1065 Words

Module 5 Critical Thinking: Understanding Matrix Structures An organization’s capacity for responding effectively to dynamic change derives from a synergistic combination of people, processes, and flexible organizational structures (Gibson, Ivancevich, Donnelly, Konopaske, 2009). The flexibility of an organization’s structure depends on the relationships that determine organizational workflow, authority and communication (Covin, Slevin, Schultz, 1994). As an example, this paper describes a matrix structure, offers recommendations for its use, and discusses the advantages and disadvantages of a matrix relative to the need for organizational flexibility and responsiveness. The Matrix Structure A matrix structure can be thought of as†¦show more content†¦For example, information needed from various functions for completing a project can be exchanged more efficiently when horizontal channels are used. A further advantage of horizontal linkages arises from an increased organizational capability for coping with the high information overload that accompanies change by enabling the sharing of processing resources (Larson Gobeli, 1987). These lateral linkages also increase organizational flexibility and responsiveness by enabling the rapid acquisition and deployment of scarce human and technical resources (Ford Randolph, 1992). For example, the ability to dispatch specialized technical knowledge on demand for resolution of a problem anywhere along the project dimension increases overall technical quality and responsiveness. The very same characteristics that are seen as advantages of a matrix also present numerous disadvantages, which can potential ly diminish the level of organizational flexibility and responsiveness to change (Ford Randolph, 1992). The duality of a matrix tends to create ambiguity and conflict in terms of identifying the lines of authority and responsibility for organizational decision-making (Larson Gobeli, 1987). In addition, the confusing ambiguity of a dual reporting relationship often forces employees to reconcile conflicting responsibilities and priorities, which, in turn, causes considerable stress, diminished motivation and commitment, and increased resistance to change (Ford Randolph,Show MoreRelatedThe Principal Reasons Why Management Has Become Such A Popular Business Tool1118 Words   |  5 Pageslikely shift leads among others. I would be expected to come up, as a team, with a plan to enact this change, gather resources, and execute the plan. 3. Describe the basic elements of the project life cycle. Why is an understanding of the project life cycle relevant for understanding project management? (Objective 1.4) The project life cycle includes the stages of the project’s development. The basic elements of the cycle include: †¢ Conceptualization: Outlines the project goal and scope of workRead MoreFour Circles Model1358 Words   |  6 Pagesteachers perspective, or from each others. To give stakeholders an aerial view of the shifts occurring in educational systems, the matrix A Continuum of Systemic Change defines six developmental stages and six key elements of change (see fig. 1). A composite of experiences in systemic change from across the United States and at all levels of education, the matrix provides stakeholders with a common vantage point for communicating and making decisions about change. Stages of Systemic Change SixRead MoreMmis 621 Assignment 4 Information Systems Project Management Plan Erp System Implementation Mmis 621: Information Systems Project Management1189 Words   |  5 Pagesapply and demonstrate your understanding of the tools and principles covered in the class to a project of your choice. Section 1: Project Definition (5-6 pages) Define the Project Scope: Use the scope statement template to develop a 2-3 page scope statement for your project. See a snapshot example on page 105. Establish Project Priorities: As a project manager, you will need to manage the trade-offs among time, cost, and performance. Create a priority matrix (See figure 4.2 on page 107)Read More Organizational Structures Essay799 Words   |  4 Pagesis known as the organization structure formally defined by Wikipedia (2006) as, the way in which the interrelated groups of an organization are constructed. From a managerial point of view the main concerns are ensuring effective communication and coordination. In respects to project management there are three primary organizational break downs they are functional structure, pure project structure, and matrix structure. We will take a look into each of these structures to better identify the similaritiesRead MoreOrganizational Structures820 Words   |  4 Pagesis known as the organization structure formally defined by Wikipedia (2006) as, the way in which the interrelated groups of an organization are constructed. From a managerial point o f view the main concerns are ensuring effective communication and coordination. In respects to project management there are three primary organizational break downs they are functional structure, pure project structure, and matrix structure. We will take a look into each of these structures to better identify the similaritiesRead MoreProject Management Written Assignment 1 Essay examples803 Words   |  4 Pagesat hand. More would be expected of me than just meeting quota. 3. Describe the basic elements of the project life cycle. Why is an understanding of the project life cycle relevant for understanding project management? The project life cycle consists of the conceptualization phase, the planning phase, the execution phase, and the termination phase. Understanding the project lifecycle is important because it is the base of all project management. You take one phase out and the project will failRead MoreCase Study : Procter And Gamble Essay1003 Words   |  5 Pages1998. One was the shift of the US organizational structure from product grouping in the 1950s to a matrix model in the 1990s. Product grouping was quick and more consumer focused business decisions could be made by brand managers at lower levels in the corporate hierarchy. Brand managers held responsibility for profitability and could focus on matching company strategy with product- category dynamics. The company shifted to a matrix model where structure was broken up by business units and centralizedRead MoreWal-Mart’s Organizational Structure Essay1413 Words   |  6 PagesWal-Mart’s Organizational Structure Damaris Medina MGT/230 September 13, 2012 Dan Kassmeier Every company has their own form of organizational structure. Whether the business is big or small, an organizational structure is needed in order to have a successful business. An organizational structure helps put the business in order to make sure there are no problems in the future, but what is an organizational structure? It is how the reporting structure is organized. There are many types of organizationalRead MoreHistology Lab Essay1340 Words   |  6 Pageslab reports by providing this information in an editable file which can be sent to an instructor. Purpose What is the purpose of this exercise? The purpose of this exercise is to use the microscope to get an in depth look at different cell structures and to learn how the shape and arrangement of different cells can affect their functions. Are there any safety concerns associated with this exercise? If so, list what they are and what precautions should be taken. Some safety concerns couldRead MoreThe Matrix ( 1999, Lana And Lilly Wachowski Essay1531 Words   |  7 PagesThe Matrix (1999, Lana and Lilly Wachowski) is an action filled, futuristic view of what the world would be like if artificial intelligence were to take over. The movie covers many of the issues associated with the human experience, such as gender equality, figuring out what is real versus what is an illusion created by society, and finding and then defining one’s faith. Much like every person in the world today the characters in The Matrix struggle with finding their faith, whether it be faith

Tuesday, December 24, 2019

The 4p Classification of the Marketing Mix Revisited

The 4P s Classification of the Marketing Mix Revisited This article, addresses the prime classifications scheme in marketing, the 4P configuration of the marketing mix. The marketing discipline needs a strong classification of the marketing mix, not only to stimulate conceptual integration and purification of the discipline, but also for meaningful measurement of marketing mix efforts and their effects. Also, managers need a clear classification of all instruments at their disposal in order to assess and judge the instruments, objectives, interactions, and restrictions. Last, but not least students need to work with a clear and logical classification. This paper will first outline and comment on the origin and application of†¦show more content†¦From the authors perspective they base two explicit criteria: the main generic function performed and the basic versus complementary nature of the specific instrument’s use. The paper terms the element of the marketing mix used in performing the functions necessary for making the exchange happen as â€Å"generic† The four generic functions can be summarized as:1. configuring something valued by the prospective exchange party. 2. Determining the compensation and the sacrifices the prospective exchange party must make in exchange for the offer.3.Placing the offer at the disposal of the prospective exchange party. 4.Bringing the offer to the attention of the prospective exchange party, keeping its attention on the offer and influencing-normally in a positive way its feeling and preferences about the offer. Sales promotion is not taken up as a separate generic functional category, as this category is not essential to bring about a transaction. Several marketing mix instruments and categories can be realized in each of these generic functions. A prime example, the satisfaction of the buyers needs will be fulfilled mainly by the product characteristics, but the other marketing mix categories can add to that result. Promotion, imply that there is a sound basic marketing mix that might need support in some circumstances. SomeShow MoreRelatedMarketing Mix Revisited11165 Words   |  45 Pages407-438 The Marketing Mix Revisited: E. Constantinidesi Towards the 21^* Century Marketing The paper assesses the current standing of the 4Ps Marketing Mix framework as the dominant marketing management paradigm and identifies market developments, environmental changes, and trends, as well as changing academic attitudes likely to affect the future of the Mix as theoretical concept and also the favourite management tool of marketing practitioners. It reviews the criticism on the 4P s emanatingRead MoreProdut P Is Most Important in Marketing Mix1186 Words   |  5 Pages‘P’ IS ALWAYS THE SINGLE MOST IMPORTANT ELEMENT IN THE MARKETING MIX Definition of Marketing Mix According to  Philip Kotler  -  Marketing Mix  is the combination of four elements, called the 4Ps (product, Price, Promotion, and Place), that every company has the option of adding, subtracting, or modifying in order to create a desired marketing strategy Marketing Mix was first coined by Neil Bordon, the President of the American Marketing Association in 1953 and is referred to as the set of actionsRead MoreMarketing Mix Of Gionee Smartphones1204 Words   |  5 Pages Marketing Mix Analysis of Gionee Smartphones Kashyap Pd. Marahatta BUS 510 Marketing Management Professor: Dr. Geraldine Goodstone Mr. Krishna Khanal Westcliff University 25/09/2016 â€Æ' Abstract This paper intends to briefly analyze the marketing mix of Gionee smartphones. Despite the many changes that marketing mix has gone through, from four Ps to four As or from four Ps to four Cs, the marketing mix basically consists of product mix, price mix, promotion mix and place mix. This paper wouldRead MoreDoes the Marketing Mix Contribute to the Success of Ryanair? Essay2337 Words   |  10 Pagescritically assess whether the marketing mix contributes to the success of the organization: Does the Marketing Mix contribute to the success of Ryanair? Student ID: 8392312 Course Code: BMAN70441 1. Introduction The marketing mix is an essential perspective in both marketing research and implementation. As the most common concept of the marketing mix, the classification of four Ps (Product, Price, Promotion and Place) is generally considered the synonym of the marketing mix and has been used by marketersRead MoreThe Four Ps of Marketing600 Words   |  2 Pagesï » ¿The Four Ps of Marketing The Four Ps of Marketing The first P that the paper will address is Product. Professionals, researchers, and students of marketing must understand the importance of crafting the right product to satisfy the needs of the intended consumer. This P has a lot to do with the product, from design to production to distribution. This P also has a great deal to do with the consumer. Professionals and organizations of marketing must know the target consumer very well. When theRead MoreMarketing Does Not Manipulate Consumers2445 Words   |  10 PagesMarketing does not manipulate consumers. They are after all sovereign and can choose whether to buy or not. To buy or not to buy? It is as simple as that. How do we make decisions? What affects our behavior? Temptation? Rationality? Hedonism? Do companies take advantage of our emotional or behavioral vulnerability? The last time I went shopping for groceries I ended up buying chocolate alongside broccoli and apples. I saw the chocolate I thought to myself â€Å"Why not? I have been working out todayRead MoreMarketing Plan for Staying with Cable-Based Television Instead of Switching to Satellite TV2396 Words   |  10 PagesMarketing Plan (Staying with Cable-based Television instead of switching to Satellite TV) Executive Summary of the Marketing Plan This marketing plan is about the re-launch campaign of a cable-based television network Verizon FiOS TV. This cable network uses the latest technology in the form of fiber optics to provide cable network services to the general home customers. Verizon Communications has upgraded its FiOS cable network service in order to improve the signal and display quality. NowRead MoreMarketing: Customer Analysis on Equine Industry and Products3278 Words   |  14 PagesMarketing Customer analysis on equine industry and products Contents 1.0 Introduction 2.0 Rationale for a new product 3.0 Target Market 4.0 Rationale for Brand Position 5.0 Marketing Mix 6.1 Product 6.2 Price 6.3 Place 6.4 Promotion 6.0 Conclusion 7.0 References Marketing strategy for a new product 1.0 Introduction Marketing a new product requires strategic planning and research into the target market. The equestrian market is vastRead MoreThe Effect of Marketing Efficiency, Brand Equity and Customer Satisfaction on Firm Performance an Econometric Model and Data Envelopment Aproach7341 Words   |  30 PagesEFFECT OF MARKETING EFFICIENCY, BRAND EQUITY AND CUSTOMER SATISFACTION ON FIRM PERFORMANCE AN ECONOMETRIC MODEL AND DATA ENVELOPMENT APROACH Luis Fernando Angulo Autonomous University of Barcelona, Business Economics Department 08193 Bellaterra (Cerdanyola del Vallà ¨s), Barcelona, Spain Tel. +34 93 581 1209, Fax +34 93 581 2555 Email: LuisFernando.Angulo@uab.es ABSTRACT This research focuses its attention to support empirically and not separately the impact of marketing activitiesRead MoreCustomer Retention Strategies Used by Internet Service Providers in Kenya9467 Words   |  38 Pagesconfronted with the threat of loosing key customers to competitors. Muturi (2004) has outlined that the marketing environment facing Kenyan firms has been very dynamic. There has been a shift from a stable, non volatile, predictable and competitive environment to one that is quite volatile, unpredictable and competitive. Deregulation and globalization has turned around the Kenyan marketing environment. Globalization has spearheaded the integration of the Kenyan economy with other world economies

Monday, December 16, 2019

OPERATIONS MANAGEMENT RESPONSIBILITIES AND ISSUES Free Essays

string(33) " to personal computing machines\." ‘Operations Management as the procedure whereby resources, fluxing within a defined system, are combined and transformed by a controlled mode to add value in conformity with policies communicated by direction – Joseph G.Monks What is Operations Management? Operations direction is the concern map that is responsible for pull offing and organizing the resources needed to bring forth a company ‘s merchandises and services. All types of organisation must transport out operations direction because all organisations produce some mixture of merchandises and services. We will write a custom essay sample on OPERATIONS MANAGEMENT RESPONSIBILITIES AND ISSUES or any similar topic only for you Order Now Operations direction is an of import factor in any organisation. The determinations that the administration makes will hold a major impact on the cost of the merchandises and/or services, and its bringing which consequences in the gross coming into the organisation, whether it is fabricating, retail or services sectors such as IT, finance logistics, transit, wellness attention or public public-service corporation or educational, the service bringing grapevines must be carefully designed, resourced and managed efficaciously and expeditiously. The effectivity of the system is determined by the success with which assorted subsystems and constituents interact with each other and with the environment in which the organisation operates. The nucleus aim of a successful direction is the ability to pull upon the resources of many subjects and integrate relevant rules and background information in order to specify and analyse a job. Once defined, the director must place alternate possible solutions, measure these in footings of the broader ends and values of the organisation, implement the seemingly dominant solution, and eventually, assess the existent effects of the solution for the effectivity in the organisation. Operations direction focal points on pull offing the procedures that produce / distribute merchandises and services. Operations direction relates to all relevant operations within the organisation. Related activities includes the followers: Pull offing purchases Inventory control Quality control Manufacturing Logisticss and Evaluations Customer Servicess By analysing the above mentioned activities, we can state that Operations direction involves the systematic way and control of the procedures that transform resources ( inputs ) into finished goods or services for clients or clients ( end products ) . History of Operations Management The beginnings of operations direction can be traced back through cultural alterations of the 18th, 19th and twentieth centuries. By the terminal of eighteenth century, agribusiness was the active and cardinal component in every state. The innovation of the steam engine and Eli Whitney ‘s construct of standardised parts paved the manner for the Industrial Revolution with its big fabrication installations powered by steam or H2O. As a consequence figure of states evolved from an agricultural economic system to an industrial economic system. But for a clip, fabrication was more of an art than a scientific discipline. The Industrial Revolution advanced further with the development of the gasolene engine and electricity in the 1800s.Other industries emerged and along with them new mills came into being.. The debut of Taylor ‘s method of scientific direction and Henry Ford ‘s traveling assembly line brought the universe into an age where direction was preponderantly centered on the production of goods. At the beginning of the twentieth century, the one component that was losing was a direction – the ability to develop and utilize the bing installations to bring forth on a big graduated table to run into monolithic markets of today. Duties of an Operations Manager Operations Manager ‘s programs, form, take and command the production and bringing of merchandises and services every bit needed to maintain external paying clients satisfied. The duties of operations directors can be classified into the followers: Direct Responsibilities – the activities which are straight related to bring forthing and presenting merchandises and services like pull offing the operations procedure, encompassing design, planning, control, public presentation betterment, and operations scheme Indirect Responsibilities – the activities involved in interfacing with other parts of the organisation such as interacting with those directors in other functional countries within the organisation whose functions have an impact on operations. Indirect responsibilities besides include other maps like selling, finance, accounting, forces and technology. Broad Responsibilities – a wider set of undertakings that involve scanning the concern, societal and political environment in which the organisation exits in order to understand its context. Decision devising is a cardinal function of all operations directors. Decisions need to be made in: planing the operations system pull offing the operations system Bettering the operations system. The five chief sorts of determination in each of these relate to: the procedures by which goods and services are produced the quality of goods or services the measure of goods or services ( the capacity of operations ) the stock of stuffs ( stock list ) needed to bring forth goods or services The direction of human resources. Operations Management Issue – Hewlett-Packard HP is a engineering company that operates in more than 170 states worldwide. HP explores how engineering and services can assist people and companies address their jobs and challenges, with the realisation of the possibilities that HP can supply, which will successfully recognize their aspirations and demands. HP applies new believing and new thoughts to make simpler, valuable and trusted experiences with engineering, continuously bettering the manner our clients live and work. The Hewlett-Packard Company ( HP ) was founded in 1939 by William Hewlett and David Packard. Today, the company ‘s mission is to make information merchandises that accelerate the promotion of cognition and basically better effectivity of people and organisation. The company ‘s first merchandise, built in a Palo Alto garage, was an audio oscillator -an electronic trial instrument used by sound applied scientists. One of HP ‘s first clients for this was Walt Disney Studios, who purchased eight oscillators to develop and prove an advanced sound system for the film Fantasia. HP becomes a major participant in the computing machine industry in the eightiess with a full scope of computing machines, from desktop machines to portables to powerful minicomputers. HP besides made its entry into the pressman market with the launch of inkjet pressmans and optical maser pressmans that connect to personal computing machines. You read "OPERATIONS MANAGEMENT RESPONSIBILITIES AND ISSU ES" in category "Essay examples" The quality and dependability of HP ‘s pressmans make HP a extremely recognizable trade name by both consumers and concerns. Operational Issue of HP – Toner Cartridge Problem Hewlett-Packard is proud of its repute for high-quality merchandises and services. In the 1990 ‘s, the Hewlett Packard toner and ink cartridges division was sing a job with the figure of defective faulty toner cartridges being returned by clients. About 2000 of these were being returned every month. The operations squad decided to look into the issue and handed over the instance to the UK Hewlett Packard quality section. The squad suspected that non all the returns were really the consequence of a defective merchandise, which is why the squad decided to look into the job. The Hewlett Packard squad decided to utilize cause-effect diagrams to seek and place the beginning of the job. Three major operational jobs were identified. First, some users were non every bit familiar as they should hold been with the right method of lading the cartridge into the pressman, or in being able to work out their ain minor printing jobs. Second, some of the HP Business Resellers were besides incognizant of how to screen out minor jobs as they were missing in proficient expertness and preparation. As a consequence, they were unable to offer the client the degree of support needed to decide any minor jobs. Third, there was clearly some maltreatment of Hewlett-Packard ‘s ‘no-questions-asked ‘ returns policy. Empty toner cartridges were being sent to unauthorised replenishment companies who would sell the refilled cartridges at decreased monetary values. Some cartridges were being refilled up to five times and were intelligibly have oning out. Furthermore, the toner in the refilled cartridges was non up to Hewlett-Packard ‘s high quality criterions. Theoretical Approach of Analyzing HP Toner Cartridge Problem: Fishbone Theory Fishbone theory ( cause consequence diagram ) is a entire quality direction tool, widely used to analyse and work out an operation direction job or consequence in an organisation. Fishbone is considered as one of the seven basic tools of entire quality direction tool. It is a ocular presentational tool which resembles the skeleton of a fish which shows all the causes and its bomber causes taking to a peculiar job. Using fishbone theory, job and its causes can be diagrammatically represented, which will assist to place and analyse the of import causes and its consequence can be solved Model of a Fishbone Diagram History of Fishbone Theory Kaoru Ishikawa, a Nipponese University Professor and a good known quality direction pioneer, invented the cause and consequence diagram in 1943, the theory became celebrated tool and was foremost used in 1960s and Nipponese companies like Mazda, Kawazaki used to analyse and better their auto fabrication procedures ADVANTAGES OF USING CAUSE EFFECT DIAGRAM An operational direction job and its causes can be visually presented so that each and every causes can be considered which helps to find the root cause of the job in a structured attack. In other words, it helps to set up the job ( Effect ) Fishbone can be used by persons, squads and most efficaciously by groups which could guarantee engagement of all in a group and helps to use all possible and executable thought of the procedure and its grounds Different procedure of an operating system can be identified even if it is outside the range of procedure. All executable informations can be collected for farther analysis and its causes and sub causes can be evaluated. From the above HP Toner Cause Effect Diagram, we can sort that the Cartridge Returns is the Effect of the diagram and the causes can be sub divided into the followers: Man Power Customers and Traders: – The HP Investigation squad discovered that some clients were holding troubles in the right interpolation of the cartridge into the pressman organic structure. It is universally considered that non all clients are technically sound and as a consequence of this, merchandise malfunction could ensue while seeking to infix the toners/cartridges. Customers who purchased the cartridges from traders instead than straight from HP were non technically qualified to decide minor issues which would hold prevented the stock from being returned to HP for replacing. Owner ‘s Manual was non easy to read and had no bit-by-bit instructions. About 90-95 % of toner consumers, do non read the proprietor ‘s manual. Traders were non able to supply the clients with the professional degree of support needed and frequently blamed the merchandise as faulty. This was due to the fact that HP did non supply sufficient merchandise preparation and support to its concern resellers Training: – Horsepower should hold provided the traders with adequate merchandise support and preparation so that minor issues can be eradicated at the start. Failure in supplying the traders with merchandise preparation could adversely impact the good will of HP. A merchandise can be solved successfully merely if the gross revenues and after gross revenues support is maintained in a professional mode. Interior designers: – Merchandise interior decorators should take into consideration the clients and traders excessively as planing a complicated merchandise ( cartridge/toner ) will do merchandise installing complicated and if the company lacks resources for supplying merchandise preparation, it will do merchandise gross revenues to drop. The design of the toner cartridges was ne’er thought from an end-user position. The toner cartridges was ne’er tested with existent people before the launch. The deficiency of proper planing the merchandise flow rhythm has caused 1000s of lbs for HP. Another large company with such immense defects is Microsoft. Microsoft comes up with regular security spots from clip to clip to repair bugs that existed in their Operating System. Customers ever want things to be easy and less complicated. . Material Non echt HP compatible cartridges that are made by unauthorised companies are being bought by clients for a cheaper monetary value and used on echt HP pressmans. As a consequence this causes harm to the pressman caput in the long tally. Use of non echt toners, should revoke guarantee. HP failed to add a disclaimer saying that guarantee can be revoked for utilizing non-genuine HP toners Empty HP cartridges are sent to unauthorised replenishment centres by the clients and these cartridges are being refilled more than five times with low quality ink, toner and other parts. Machinery Using Non HP Printer accoutrements such as print cartridges or toners may do impairment in print end product quality. The use of pressmans without proper care causes faint print and blotchy. This will make uncertainties in clients that there are issues with the existent HP hardware and frequently the merchandise is returned to HP. Methods Policy – HP ‘s ‘no-questions-asked ‘ returns policy is promoting the clients to return their cartridges even though the harm was caused by the client or the trader. No proper internal controls were at that place for HP. It was discovered that Empty toner cartridges were being send to unauthorised replenishment companies which used inexpensive quality replenishing ink and techniques which in bend damaged the merchandise. HP ‘s ‘no-questions-asked ‘ should be updated to advert that one time the toner cartridge has been modified or re-filled by outside unauthorised traders, no replacing would be provided. Solutions to the job – Prioritization Matrix A prioritization matrix is a technique used to acquire an sentiment about a job.This matrix helps to precedences or rank the issues of the job harmonizing to its importance. Prioritization matrix gives more clearly which issues are most of import to screen it out In a prioritization matrix the issues or job can be written in the first column and its frequence, importance and the feasibleness of the issues can be mentioned in the following back-to-back columns.the last column should be used to cipher all the points Frequency: it measures how often the job occurs Importance: it measures the importance of the issue Feasibility: it measures the feasibleness of the issue whether the mentioned issue / job is easy to work out or non Matrix description, Solutions and Recommendations: By utilizing this method, we can look at the information in the matrix and determine which issues are more of import harmonizing to the matrix. From the above mentioned HP Prioritization matrix it is really clear that in the first two issues, clients are incognizant about the proper usage of HP toner cartridges and deficiency of merchandise and support preparation to the concern resellers has got highest precedence in points. Hence these two issues should be considered with more attending. The following of import issues are in HP ‘s client Services, fabricating defects and their guarantee policies. Design defect, replenishing echt HP cartridges from unauthorised replenishment centres and use of non HP cartridges in HP pressmans should besides be considered and should be sorted out. 1 ) Customer Unawareness: Horsepower should take into consideration that their Owner ‘s Manual was non easy to read and had no bit-by-bit instructions. About 90-95 % of toner consumers, do non read the proprietor ‘s manual. New methods like adding bit-by-bit picture instructions in a Cadmium should be supplied along with the print toner cartridge. Clear and proper ocular instructions provided in the users manual, intelligent package constitutional inside the pressman should be able to place whether the job is with pressman or cartridge ) . Simple self care tools should be supplied along with the toner / cartridge so that client themselves can screen out minor jobs 2 ) Training for Business Resellers: HP should carry on merchandise preparation and support for its concern resellers after the merchandise has been launched. Not all concern resellers would be able to go to the preparation due to the nature of their concern but an unfastened courtesy invitation direct to all concern resellers and their proficient staff would assist to better client ailments and merchandise callbacks. Surveies by Dell hold proven that this is the most inefficient and high budget manner to cover with the state of affairs. They have found out that engaging local regional trained agents and directing parts to these agents to repair the issues have helped cut down their costs sustainably. 3 ) Customer Services: A good trained call centre or support forces ever helps to increase the good will of any companies. HP should develop their support staff to be to the full cognizant of their merchandises and behavior mock Sessionss to better direct customer-supplier dealingss. Customer service forces should be technically qualified to work out the issues with out inquiring more inquiries to the client. Product study questionnaires, support forces evaluation systems can be emailed to clients and their feedbacks should be carefully analysed by the gross revenues and selling sections. Another manner to pull off client service is to return clients the full sum or replace the product.. 4 ) Warranty / Policy: HP ‘s ‘no-questions-asked ‘ returns policy was promoting the clients to return their cartridges even though the harm was caused by the client or the trader Use of non echt toners, should revoke guarantee. HP forgot to add a disclaimer saying that guarantee can be revoked for utilizing non-genuine HP toners. HP should hold besides considered a sedimentation fee for recycling their toners back to HP and besides do certain a lower cost service for replenishing the toners. 5 ) Toner Cartridge Design: Merchandise interior decorators should take into consideration the clients and traders excessively as planing a complicated merchandise ( cartridge/toner ) will do merchandise installing complicated and if the company lacks resources for supplying merchandise preparation, it will do merchandise gross revenues to drop. Product was ne’er thought from an end-user position. The merchandise was ne’er tested with existent people before the launch. The deficiency of proper planing the merchandise flow rhythm has caused 1000s of dollars for HP. Another large company with such immense defects is Microsoft. Microsoft comes up with regular security spots from clip to clip to repair bugs that existed in their Operating System. 6 ) Unauthorized Refilling / No HP Cartridges: Exploitation non HP pressman accoutrements such as print cartridges or toners may do impairment in print end product quality. Customers prefer traveling to cheap unauthorised resellers to replenish echt HP cartridges as they are cheaper than traveling to an HP authorized reseller or back to HP base. Once the pressman toner cartridges gives out issues and print quality reduces, clients return the toner cartridges back to HP for replacing. HP should do their toners Tamper cogent evidence and besides add some kind of ID proofing to maintain path of non-genuine use of HP toners. Clear elaborate description about HP merchandise consciousness supplied along with the merchandise would educate the client about the quality, advantages, benefits of an HP and non HP toner cartridge. How to cite OPERATIONS MANAGEMENT RESPONSIBILITIES AND ISSUES, Essay examples

Saturday, December 7, 2019

My college choice Essay Example For Students

My college choice Essay Being a first generation college student, I plan to go above and beyond my limits and expectations. I faced many obstacles growing up and even though many people, even some of my own family members thought I couldnt overcome them, I did. My hardships have only given me the drive to remain focus on my ultimate goal: achieving a higher education and becoming a forensic scientist. Since money issues, weariness, and doubt became a serious issue, I myself felt that I was going to make my family and mother proud of me. I began to think about the society we live in today and what’s going on around us. Many problems in this society caused my mother and others to rethink my decision of going to college, but I said, â€Å"I am going to make my mother proud of me no matter what. † My mother has thought about our financial problems and began to also think otherwise about college for me. My mother’s struggle has been my inspiration for me. My mother only received a high school diploma and had a hard time as a child. As a single mother, she tries to ensure that I go beyond her level of education and achieve the many goals I have set. My mother struggles to find work, but she would do anything for her children, and that shows how strong and responsible she is no matter the situation. This life lesson that I am seeing my mother go through is showing me a first-hand look at what a difficult life is like. So I took it another step, and joined Upward Bound (USC). I became a more dedicated person when trying to become something in life, many people think I can’t become. The staff at Upward Bound knows what I am going through, so they are helping me and guiding me on a straight path to success. My mother and I have a better understanding of how the college system works or should work and know that there are many financial opportunities out there for me. So I chose Claflin University as a best fit for what I am looking for in a school. The school is not far from home and it has many opportunities that can make me into a successful person in life. This school offers many scholarships and much financial assistance to help me pay for college. Claflin is very student based and gets the students to be interactive amongst one another and the school activities. The program I am interested in is the science department. I would like to obtain a bachelor’s degree in chemistry and also do a study in criminal justice. I feel that this major would be the most beneficial in helping me explore the frontier of being a forensic scientist. I will gain skills need to work in the lab and on the crime scene. I would like to become part of the Claflin family on campus and get to know and meet many people. I am a very nice person; outgoing, athletic, have a great personality and willing to do anything it takes to succeed. I am very eager to participate in the many activities and festivities Claflin has planned.